Tuesday, 18 December 2012

Snacks Adn Confectionary Analyzation

The Snacks and Confectionary Industry Currently the racinesss and confectionary sedulousness is one of the most lucrative industries in the world. In addition to chocolate and candy, this industry also includes the snack nuts, savory snacks, potato chips, and gum sectors ( globular craft Insights, 2011). Over the following common chord eld, some drastic changes atomic number 18 expected to add up in this industry. These changes are directly related to the changes that allow for be experienced in the general purlieu and task environment of organizations within the snacks and confectionary industry. Changing demographics and consumer preferences allow foring be responsible for the bulk of changes experienced in the snacks and confectionary industry. Be scram the Baby Boomer population will continue to retire over the succeeding(prenominal) three years, it will have more time and money to spend on leisure activities. According to Global Business Insights (2011), this will cause additional demand for popcorn, gum, and potato chip sectors. A morsel demographic change that is expected to occur over the next three years is reductions in households with children (Glaberson, 2010). This will have a significant impact on the sugar confectionary, chocolate, and gum sectors (Global Business Insights, 2011).
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Simply, as these populations decrease, so will the demand for products manufactured in these sectors. A third general environment change that will be experienced in the next three years is increased consumer demand for healthier snacks, organic snacks, and gluten-free snacks (Glaberson, 2010; Business Global Insights, 2011). If organizations in this industry fail to address these consumer preferences, it is a hypothesis they will lose market share, customer loyalty, and profitability. Finally, obese populations are expected continue to increase over the next three years (Glaberson, 2010). This will result in an increased preponderance of diabetes and heart disease which will force organizations within the industry to produce... If you want to get a full essay, order it on our website: Ordercustompaper.com

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