Core Competencies in Organizational Culture

Core competencies are those capabilities that are critical to a line of work achieving a competitive advantage in the marketplace. Typic tout ensembley, core competencies smoke be identified by certain common characteristics go a benefit to the customer, unmanageable to imitate, uniquely identify the makeup and easily leveraged to catch many products or operate in many markets (Kern, 2010). The organization that is best able to use its resources to create value is in an ideal position to outperform the competition, thus creating advantage (Jones, 2010). Core competencies tend to change in answer to changes in the environment. They are flexible, evolve over time and modify the company to enter apparently different markets with a clear and distinctive brand proposition. Examples of core competencies include manufacturing, research and development, unexampled applied science or organizational design and change. They should be difficult for competitors to imitateâ€"truly unique in nature (Kern, 2010).
Functional-level outline relates to a single functional operation and all its related to activities. Decisions at this level within the organization are a great deal described as tactical (Jones, 2010). Functional strategy deals with comparatively restricted plans providing objectives for specific function.



It also involves the allocation of resources among different operations within that functional area and coordination between them (Kern, 2010). Below the functional-level strategy, there may be operations level strategies as distributively function may be divided into several sub-functions. For example, merchandise strategy, a functional strategy, can be subdivided into promotion, sales, and distributionâ€"all contributing to the functional strategy. Human resources, research and development, and information technology are all examples of functional levels.


References
Jones, G. (2010). Organizational theory, design, and change (6th ed.). speed Saddle River, NJ: Prentice Hall.

Kern, A. (2010)....If you want to get a full essay, order it on our website: Ordercustompaper.com



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