BMW, one of the sorrygest car manufacturers in the world, situated in Germany, has been dominating the car market for long. This company is also adjust by government laws which are imposed through diminutive regulations, such as the Environmental Agency. BMW has played a major part in globalization, which refers to a process of increasing scotch directness, growing economic interdependence and deepening economic internalization between countries in the world market. This process is driven by the tempt of the car manufacturers to convert its input resources into output resources of higher(prenominal) value, which are greater than the cost of this conversion and sell the cars in the international market. BMW cars are available in twelve countries including the united Kingdom, Germany, China, Brazil and South Africa and this has as well helped these countries to develop their rescue and thus increase the gross domestic product.
Analysis of habitual External Environment – PESTEL Analysis
Political
The very big issue what I think BMW can face in the future is problems on vegetable oil because there is war way out on in the biggest countries who generate oil like Iraq and in Iran there are some political issues going on.

So which can lead BMW to facing problems of oil because you need oil to run the car which will decrease the sale of the BMW cars because at that time when there will be a dearth of oil the demand of luxury cars will fall.
Environment
BIBLOGRAPHY: tuition is taken from bmweducation.co.uk and BMW car broachers and http://www.bmwusfactory.com/Environment.aspx?id=144
BMW pursue the linguistic rule of nodes comes first which means that by any means customers should be motivated by their product and I think it’s true because if you have no customers there is no calculate of doing business and to attract customer you should make sure that your customer should be happy. BMW regularly undertake research into their customer’s...If you urgency to get a full essay, order it on our website: Ordercustompaper.com
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